I get asked all the time, “Adrienna – what are the best services to offer as a creative virtual assistant?” And while this varies from industry to industry – there is one that is consistent no matter what. Blogging. Yes, blogging! Blogging is going to be one of the most requested services in 2022 – and I’m here to tell you why!
I’ve heard it all before… Blogging is dead! Blogging can’t be profitable and a high-end service! Having to gather content takes forever!
But here is the truth: There are thousands of creative businesses out there that can benefit from blogging + content marketing. And that’s where you come in.
In fact, my business, Ava And The Bee is proof. In 2021 we niched down our services to focus on SEO content marketing for wedding professionals and doubled our sales. (To a sweet tune of $150,000+) So let me just tell you the facts: Blogging is not dead. And Blogging is PROFITABLE!
Take a look at our real numbers👇
There are several reasons why blogging is essential to any content marketing strategy. First of all, blogging should be your core content marketing platform. This is where you will house a majority of your longer content. Think of this as a home that you own. Your core content marketing platform allows for longer-form content and focuses on providing a lot of value to those taking the time to consume it.
It’s also great for SEO! Fresh content helps Google to find you. Google’s number one goal is to deliver helpful and relevant results to searchers. So, in order for Google to do that, they are always looking for fresh, new, and relevant content to share! That is where blogging comes in. This gives Google new and relevant content consistently!
Literally any creative with a website who is selling a product needs a website! From fitness coaches who want to share their best workout tips and recipes, to online boutiques highlighting their products and sales, to influencers who want to highlight their affiliate links – they all need a blog! Below are three of the biggest industries looking for blogging virtual assistants right now – but trust me, there are hundreds of creative industries who need it!
If your clients are coaches and educators and selling a service, they need a blog for quite a few reasons:
Wedding professionals need a blog, for a few reasons:
If you have a Podcast, you need a blog! Not only does it provide you a place to post episodes, share links, and sell products, but it helps those who might not be able to listen to the full episodes.